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 Smartphone displaying a beauty-focused TikTok reel surrounded by like and reaction icons, emphasizing the impact of viral social media trends for brand growth

Capitalize on TikTok trends to boost your brand’s engagement & awareness.

Ecommerce

Go viral with these top TikTok trends of 2025

Capitalize on TikTok trends to boost your brand’s engagement & awareness.

Ecommerce
Mini shopping cart and bags on a smartphone with the Shopify logo, representing essential tools and apps for optimizing beauty e-commerce stores

Benefits: Displaying reviews establishes trust and builds social proof.

ECOMMERCE

Top 5 Shopify apps to use for your beauty ecomm...

Benefits: Displaying reviews establishes trust and builds social proof.

ECOMMERCE
Creative display of Halloween-inspired makeup products, including palettes, lip gloss, and highlighters, paired with bold, artistic looks—perfect for seasonal beauty collections

Capitalize on spooky beauty sales this Halloween launch.

ECOMMERCE

How to build an ecommerce Halloween collection ...

Capitalize on spooky beauty sales this Halloween launch.

ECOMMERCE
Collage of customizable men’s grooming products, including face moisturizer, beard oil, and shaving tools, promoting the rise of holistic at-home facial treatments

In this blog, we looked into the main reasons that led to this shift.

BEAUTY INDUSTRY, PRODUCTS

The rise of at-home holistic facial treatments ...

In this blog, we looked into the main reasons that led to this shift.

BEAUTY INDUSTRY, PRODUCTS
 Entrepreneur packing products in a warehouse while on the phone, showcasing the multitasking nature of e-commerce business owners managing operations

The vector file should have a transparent background.

ECOMMERCE

Canva 101 for ecommerce business owners

The vector file should have a transparent background.

ECOMMERCE
Woman relaxing during a spa treatment with a brush applying a marine-based facial mask, highlighting the growing trend in ocean-inspired beauty products

Beauty products derived from algae and inspired by the nutrient-rich power.

Beauty Industry, Products

Marine-based beauty: Everything you need to kno...

Beauty products derived from algae and inspired by the nutrient-rich power.

Beauty Industry, Products
Flat lay of customizable lip glosses and lip oils in various shades, paired with swatches, highlighting the comeback of glossy lip trends

Fast forward to today, and the trend is back with a modern twist.

BEAUTY INDUSTRY, PRODUCTS

The glossy lips revival and its impact on the b...

Fast forward to today, and the trend is back with a modern twist.

BEAUTY INDUSTRY, PRODUCTS
A male applying under eye cream, depicting the current shift in men's skincare going from only using bar soaps to now serums, creams, facials, etc.

Even male celebrities are starting to hop on the trend.

BEAUTY INDUSTRY, PRODUCTS

From Bar Soap to Serums: Understanding the Shif...

Even male celebrities are starting to hop on the trend.

BEAUTY INDUSTRY, PRODUCTS
Close-up of hands scrolling through an Instagram feed on a smartphone, symbolizing the importance of personal branding and social media presence for creators

What do the brands Live Tinted , Summer Fridays , and EM Cosmetics have in common.

BEAUTY INDUSTRY, ECOMMERCE

Personal branding 101: Why creators are turning...

What do the brands Live Tinted , Summer Fridays , and EM Cosmetics have in common.

BEAUTY INDUSTRY, ECOMMERCE
Two customizable skincare bottles placed against a coral background with beige product swatches, ideal for promoting private-label beauty or skincare lines

Christine Schrammek in the 1960s.

BEAUTY INDUSTRY, PRODUCTS
BEAUTY INDUSTRY, PRODUCTS
Smiling woman holding a customizable skincare bottle against a neutral background, showcasing effective personal branding and product promotion strategies

Be authentic when engaging with your audience.

BEAUTY INDUSTRY, ECOMMERCE

Influencer sales 101: What to consider when bui...

Be authentic when engaging with your audience.

BEAUTY INDUSTRY, ECOMMERCE
Top 8 trending skincare ingredients of 2024 and why you should launch your skincare brand with them

Top trending skincare ingredients to add to your line in 2024.  

BEAUTY INDUSTRY, PRODUCTS

The top 8 trending skincare ingredients of 2024...

Top trending skincare ingredients to add to your line in 2024.  

BEAUTY INDUSTRY, PRODUCTS
3D illustration of a shopping cart filled with packages next to a smartphone interface, representing e-commerce tools to boost customer conversions and sales

Search for Shop and then click Add channel or Add app to add.

ECOMMERCE

How to install the Shop App, increase conversio...

Search for Shop and then click Add channel or Add app to add.

ECOMMERCE
 Three vibrant Instagram posts showcasing beauty influencers using products, highlighting the power of organic user-generated content for private label brand promotion

Why real customer content drives viral product success.

BEAUTY INDUSTRY, ECOMMERCE

5 Ways to boost user-generated content (UGC) fo...

Why real customer content drives viral product success.

BEAUTY INDUSTRY, ECOMMERCE
Flat lay of customizable lipsticks in various shades arranged in a pattern, perfect for promoting beauty brands and encouraging product reviews

Turn customer reviews into sales—here’s how to do it right.

ECOMMERCE

5 Ways to encourage reviews on your beauty and ...

Turn customer reviews into sales—here’s how to do it right.

ECOMMERCE
 Make your cosmetics brand eco-friendly this Earth Month! Learn about sustainable platforms, recycling programs, and local pick-up options to attract eco-conscious customers and reduce your carbon footprint

Simple steps to build a more sustainable beauty brand.

BEAUTY INDUSTRY, PRODUCTS

How to create a sustainable makeup brand in 2025

Simple steps to build a more sustainable beauty brand.

BEAUTY INDUSTRY, PRODUCTS

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