All articles

Your go to makeup and beauty blog.

Blanka private label hair care products for women and men

Join brands such as The Inkey List, Drunk Elephant, and Fenty Beauty as they branch out into hair care. Set to bring in an estimated revenue of US$93.74 billion in...

How to build your own successful private label ...

Join brands such as The Inkey List, Drunk Elephant, and Fenty Beauty as they branch out into hair care. Set to bring in an estimated revenue of US$93.74 billion in...

A medspa technician applying a mask on a woman's face lying down on the practitioner's bed with candles around

Key takeaways: The global medical spa market, worth USD 18.6 billion in 2023, is projected to reach $49.4 billion USD by 2030 Retail sales of skincare products accounting for 20%...

5 Reasons why medspas should launch their own s...

Key takeaways: The global medical spa market, worth USD 18.6 billion in 2023, is projected to reach $49.4 billion USD by 2030 Retail sales of skincare products accounting for 20%...

A few illustrations of emails and their performance in analytics platforms in the beauty and skincare space

Planning and executing an effective email campaign connects your brand with potential customers,  drives sales, and increases customer retention. In this article, you’ll find our best tips for building a...

What does effective email marketing for ecommer...

Planning and executing an effective email campaign connects your brand with potential customers,  drives sales, and increases customer retention. In this article, you’ll find our best tips for building a...

A hand holding a hand cream private label product by Blanka

Similarly to most trends these days, skincare trends are ever changing. Consumer preferences are shifting and facial treatments such as botox, fillers, and body contouring are becoming more and more...

Brand Building

2025 Skincare trends: must-have products for sp...

Similarly to most trends these days, skincare trends are ever changing. Consumer preferences are shifting and facial treatments such as botox, fillers, and body contouring are becoming more and more...

Brand Building
2025 Men's hair care forecast and how UGC can impact the market

According to recent analysis, the global men’s hair care market is experiencing a transformation as it continues to grow at an impressive record pace, estimated at USD 41.20 billion in...

2025 Men’s hair care forecast and how UGC can i...

According to recent analysis, the global men’s hair care market is experiencing a transformation as it continues to grow at an impressive record pace, estimated at USD 41.20 billion in...

Image of laptop with a symbolic shopping cart on top with open and closed boxes in and around the shopping cart, symbolizing ecommerce

Key takeaways Global ecommerce growth: Retail ecommerce sales grew by 11% in 2024, reaching $6.3 trillion USD (Statista). Global dropshipping growth: The global dropshipping market was valued at $351.8 billion...

Key ecommerce highlights of 2024: The biggest t...

Key takeaways Global ecommerce growth: Retail ecommerce sales grew by 11% in 2024, reaching $6.3 trillion USD (Statista). Global dropshipping growth: The global dropshipping market was valued at $351.8 billion...

Two Asian women packing their ecommerce orders

Key takeaways: Global ecommerce retail sales are projected to hit $7.4 trillion USD in 2025 A 2024 survey in the United States found that 74% of shoppers felt that artificial...

Top 10 tips to dominate ecommerce in 2025

Key takeaways: Global ecommerce retail sales are projected to hit $7.4 trillion USD in 2025 A 2024 survey in the United States found that 74% of shoppers felt that artificial...

5 Proven ways to boost your beauty salon's average transaction value (ATV)

Increasing revenue is critical for every business—large and small. For most, this means finding new ways to attract more customers. But what a lot of businesses don’t realize sooner is...

5 Proven ways to boost your beauty salon's aver...

Increasing revenue is critical for every business—large and small. For most, this means finding new ways to attract more customers. But what a lot of businesses don’t realize sooner is...

Image of a woman with makeup on next to a set of two blushes and a lipstick with your logo on them, depicting the opportunity for private label and starting your own brand

Are you ready to launch the beauty business of your dreams?

Brand Building

Private label 101: Everything you need to know ...

Are you ready to launch the beauty business of your dreams?

Brand Building
Illustration of ecommerce logistics and growth, featuring a package in motion, a delivery truck icon, a web page interface, and a rising bar chart symbolizing global market expansion.

Shipping can make or break an online shopping experience. With the right strategies, you can turn shipping from a potential barrier into a tool for driving sales, increasing customer satisfaction,...

Mastering shipping strategies: how to optimize ...

Shipping can make or break an online shopping experience. With the right strategies, you can turn shipping from a potential barrier into a tool for driving sales, increasing customer satisfaction,...

Close-up of hands applying a small dollop of cream to the back of one hand against a neutral beige background

Tips to build a unique, sustainable skincare brand in 2025.  

Beauty industry

How to create a stand-out skincare brand in 2025

Tips to build a unique, sustainable skincare brand in 2025.  

Beauty industry
Girl looking at her social media grid on her iphone

👀 Get the latest Social Media Trends, each week here! 🚀 Have you ever wondered how trends can grow your brand and increase your audience? In this article, you’ll learn...

How to use social media trends to drive sales

👀 Get the latest Social Media Trends, each week here! 🚀 Have you ever wondered how trends can grow your brand and increase your audience? In this article, you’ll learn...

Person typing on a laptop with a "Newsletter Subscribe" screen, set on a wooden desk alongside a phone, coffee, and greenery—ideal for promoting email marketing strategies

Planning and executing an effective email campaign connects your brand with potential customers,  drives sales, and increases customer retention. In this article, you’ll find our best tips for building a...

How to build an effective email marketing campa...

Planning and executing an effective email campaign connects your brand with potential customers,  drives sales, and increases customer retention. In this article, you’ll find our best tips for building a...

Close-up of a keyboard with a blue shopping cart key, symbolizing e-commerce and compelling call-to-action design

You’ve no doubt had your purchasing decisions shaped by calls to action in the context of ecommerce—even if it was a single click on a button that says BUY NOW....

How to create compelling calls to action (CTAs)...

You’ve no doubt had your purchasing decisions shaped by calls to action in the context of ecommerce—even if it was a single click on a button that says BUY NOW....

Flat lay of natural men's grooming essentials, including brushes, soap, oil, and a comb, showcasing sustainable and white-label product opportunities

What do reusable water bottles, coffee beans, and skincare products have in common? They’re all examples of items that are often made with white label products. Find out how easy...

The ultimate guide to white label men's groomin...

What do reusable water bottles, coffee beans, and skincare products have in common? They’re all examples of items that are often made with white label products. Find out how easy...

Skincare products for men in 2024

It's no secret that the market has long been saturated with makeup and skincare products targeted primarily at women. Female TV personalities promote their own brands, Sephora stores seem to...

The rise of male beauty: How to start a men’s s...

It's no secret that the market has long been saturated with makeup and skincare products targeted primarily at women. Female TV personalities promote their own brands, Sephora stores seem to...

Want new articles sent to your inbox every month?

Join the Blank Slate – your beauty brand playbook.

Level up with Blanka Academy

Free expert-led webinars to help you build, grow, and scale your beauty business.

Rectangle_3113_8

Building your beauty and wellness brand with Blanka

Rectangle_3113_9

Marketing your beauty and
wellness brand 101

Rectangle_3113_10

Mastering ecommerce: Boost your beauty and wellness sales

Rectangle_3113_11

Expand your beauty/wellness business