There’s no denying it, no way to stop the hype—ecommerce beauty and skincare sales are skyrocketing. In fact, 22% of all beauty industry sales were online in 2023, with global sales in 2024 expected to reach $646.2 billion. At Blanka, we provide private label products, shipping support, and inventory storage—leaving you to focus on creating an accessible, captivating website with excellent customer service.
No big deal, right? Don’t worry! Whether you’re a budding ecommerce entrepreneur or an experienced pro, these Shopify apps can refine your site design, boost email marketing, and improve conversion and retention through valuable customer data.
New to Shopify? Take charge of your beauty business with 3 months of Shopify for only $1!
Top Shopify Apps for Your Ecommerce Beauty Store
1. Klaviyo
Main Features: Klaviyo uses customer data and machine learning to create personalized email and SMS marketing. With over 350 integrations, it offers automated, customizable flows based on demographics and shopping behavior.
Benefits: Klaviyo saves you time on text-based campaigns and enables data-driven, targeted email marketing.
Use this app if... you want high-quality analytics, automated marketing, and strong customer retention.
2. Yotpo
Main Features: Yotpo collects and displays user-generated content (UGC), like reviews and media galleries, on your Shopify store. Its integration with search engines makes it easy for customers to leave starred reviews.
Benefits: Displaying reviews establishes trust and builds social proof.
Use this app if... you want to boost credibility by featuring positive user reviews.
👉 Check out our guide: 5 Ways to Encourage Reviews
3. Bold Subscriptions
Main Features: Bold Subscriptions helps you manage subscriptions, automate bundling, billing, and cancellations.
Benefits: A subscription model increases customer loyalty and revenue.
Use this app if... you’re looking to add subscription-based sales seamlessly.
👉 Read more: 5 Easy Ways to Increase Sales
4. Gorgias
Main Features: Gorgias offers AI-driven customer service through chatbots, SMS, and social media support, with over 100 Shopify integrations.
Benefits: This app ensures top-tier customer service and improves customer retention.
Use this app if... you want to reduce resolution time and increase repeat purchases through strong customer service.
5. PageFly
Main Features: PageFly’s drag-and-drop editor helps you create SEO-friendly, responsive Shopify pages without coding knowledge.
Benefits: Compatible with all themes, PageFly enhances your website’s user experience and conversion rate.
Use this app if... you want to build a visually stunning site without coding.
Conclusion
By using Shopify apps to streamline tasks and boost conversion, you improve the appearance, usability, and efficiency of your ecommerce beauty store. These apps provide automation, better customer service, and insights, allowing you more time to grow your brand.
Get started with Shopify for $1
Ready to launch or grow your beauty and skincare brand? Blanka offers hundreds of white-label products with no minimum order.
Have specific ingredient needs? Our experts can help you create custom private-label items your customers will love.
